The NoirTrack blog

Guides on revenue attribution, bot traffic and privacy-first analytics.

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A visual metaphor showing traffic flowing through a gate into revenue, with bots blocked away from the dashboard.

NoirTrack team in Analytics

Plausible alternatives with revenue attribution in 2026

Compare privacy-first Plausible alternatives that tie visits to revenue, so you can pick the right tool for attribution, bots, and tracking.

·13 min read
Small robot crawlers reading pages of a website, some let in through a gate and some held back

NoirTrack team in Bots

GPTBot, ClaudeBot and friends: should you block AI crawlers?

AI companies crawl the web to train models and answer questions. What the main AI bots do, what you gain or lose by blocking them, and a simple way to decide.

·3 min read
A social post card connected by a glowing line to a payment receipt

NoirTrack team in Social

How to see which posts on X bring you paying customers

Every click from X arrives as t.co, so most analytics lumps all your posts together. Here is how per-post attribution works and how to find the posts that actually sell.

·4 min read
A browser window with a cookie crossed out and a clean analytics chart behind it

NoirTrack team in Privacy

Cookieless analytics: how to track visitors without a cookie banner

How cookieless web analytics works, what you give up compared to cookies, and when you can skip the consent banner under GDPR.

·3 min read
A link with colourful tags attached, each tag labelled with a campaign name

NoirTrack team in Marketing

UTM parameters: a simple guide to tagging every link you share

What utm_source, utm_medium and utm_campaign mean, how to name them so your reports stay clean, and examples for social posts, newsletters and ads.

·3 min read
A crowd of identical robot silhouettes mixed into a line chart of website visitors

NoirTrack team in Bots

Bot traffic is lying in your analytics. Here is how to spot it and block it

A big share of web traffic is automated. Learn the signs of bot traffic, why it ruins your conversion rates and ad spend, and how to filter or block it.

·4 min read
Traffic sources flowing into a revenue chart, with one source glowing brighter than the rest

NoirTrack team in Revenue

Revenue attribution: how to see which traffic source actually makes you money

Pageviews tell you who showed up. Revenue attribution tells you who paid. A plain guide to tying every sale back to the channel, campaign and page that brought it.

·4 min read

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Revenue 27 Analytics 22 Attribution 18 Privacy 11 Marketing 8 Bots 4 Firewall 3 UTM 3 Growth 2 SEO 2 Social 2 AI 1 GDPR 1 X 1

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